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Dog Lovers Store Opens At Fidos Festival

My heart beats dog®. Does yours? Look around the all new, crispy, shiny Fidose of Reality website!!! We are growing by leaps, wags, and bounds, so a new “doghouse” was necessary. Of course, that means the welcome wagon is open to YOU: Our loyal fans!!! We’re giving things away and look forward to meeting you in person. If you are dog lovers, read on and check our our fab new logo, too! Here’s the scoop:


UPDATE: Due to a weather state of emergency in the state of New Jersey, Fido’s Festival USA has been canceled. If a rain date is given, we will alert our readers. Meantime, please come out and meet us at the Central PA Pet Expo in Altoona, PA, on Sunday, October 18th!!!

Central PA Pet Expo


Fidose of Reality is an official media sponsor of Fido’s Festival USA® , a national dog festival, taking place October 3-4 at the Burlington Country Fairgrounds in Columbus, New Jersey. There, we will have the debut of official dog lovers’ merchandise for sale, tickets to Wigglebutts Uncorked, PLUS right next door to our Dog Lovers Store will be NYC Second Chance Rescue with adoptable dogs and merchandise!!!  Our booth will be there for one day only: Saturday, October 3rd, rain or shine, so come on out!

pet friendly eventAnd the entire event is pet friendly, so bring your dog, come to our booth, and say hello. The first person to say come to our booth and say hello and that they love our new website will get a special surprise.

“SUPERMUTTS” is the theme of this year’s weekend-long celebration of the family dog, which will feature canine superhero-inspired contests, activities, speakers and entertainment for the entire family.

The 2015 Festival will also include an assortment of contests, expert guest speakers and fun activities for dogs and their human companions including:

  •     Lure for the Cure Racing Course with proceeds benefitting the National Canine Foundation for canine cancer research
  •     A Superhero Adoption Showcase hosted by pet advocate and Emmy Award-winning  broadcaster Carol Erickson, Philadelphia’s former KYW-TV CBS3 meteorologist
  •     Doggie Dancing hosted by Diana Frohman and her famous dancing dogs
  •     Musical Sit & Stay and Wonder Dog Talent Contest
  •     Superhero & Arch Nemesis Costume Contest
  •     A Poochmobile Spectacular

A community of doggie-focused vendors will also be on hand to showcase their various canine products and services in the worlds of dog grooming, health and nutrition, fashion, training, photography, vacationing and much more. Attendees can meet new dogs or puppies from the many local rescues and shelters in attendance and apply to bring a new best friend home.

fidos festival

Fido’s Festival USA® will be held rain or shine and group discount hotel rates are available at several local pet-friendly hotels. Advance tickets are only $8 for a one-day pass and $15 for a weekend pass. All dogs and children under 12 years old are admitted free.

For more information and to purchase advance tickets, please visit

Our online store will officially open on Sunday, October 4th. And our big Halloween photo contest kicks off on October 1st with prizes galore, so get ready to win!

dog halloween
The Canine Justice League is Einstein, Sappho, Jewel, Eva, Galileo, Lincoln, Gus, Jeter; from Summer Torres

By the way, we are so excited with this launch and embracing dog lovers everywhere, I even had a permanent tattoo of our logo emblazoned on my skin recently:

dog lover tattoo
Yes, it hurt, but yes I love it.


A dog lover of the highest order is how Gayle King introduced Carol Bryant, when she appeared with her Cocker Spaniel on Oprah Radio’s Gayle King show to dish dogs. Carol created and owns the trademark, My Heart Beats Dog® and lives that mantra. A 30-year veteran of the dog world, she is President of the Dog Writers Association of America (DWAA) and the 2020 DWAA winner for Best Dog Blog.


  1. Donna says

    Our Shih Tzu, Baxter, loves to dance. He really does! If I’m up dancing, he has to join in. 🙂 Tattoos are for me, personally, but that is one cool tattoo! <3

  2. Christina says

    Your website looks FAB! I couldn’t love your tattoo anymore because it is so perfect! I really like your Lifestyle section but I LOVE, LOVE, LOVE your Adoptable Dogs Section!

    Great job Rescue Warrior Woman!

  3. Suzanne says

    Wow, love the tattoo! Wish I could come to the festival, but it’s a pretty long drive from SW Florida. I wish you all the success in the world.

    Suzanne <3

  4. M. K. Clinton says

    You know that I LOVE your tattoo! I wish that I could be at your events, but I’ll wait for the store online so I can shop til I drop. Good luck, I know you’ll be a sensation. ☺

  5. Dolly the Doxie says

    OMD mom says ouch! Just so you know if we could we would be there at the festival. We love the new web site and logo too. Everyone needs a revamp now and then. Mostly, we can’t wait to see the store as mom wants one for my website too so we want to see how yours works. Love Dolly

  6. Cathy says

    Okay, I love my dog, but not enough to get a tattoo on my body. Heck, I don’t even love my husband or family enough to endure that kind of pain. 😉 Yours is so very lucky to have you as its human!

  7. Lorane says

    “SUPERMUTTS” is a great theme in light of the exciting Marvel movies that came out so far this year. This Festival sounds like a lot of fun. Its also a plus that it;s pet friendly

  8. Kama says

    Your new website and tattoo are awesome! I go back and forth on getting a tattoo…I am such a big baby when it comes to needles, I don’t know if I could do it.

  9. Robin says

    I love the new site! I am so happy for you with all of the amazing opportunities that have come your way. You work really hard and you deserve it! The tattoo is beautiful. I think it will be a wonderful reminder of your success in years to come. 🙂

  10. Kimberly says

    Oh my goodness! The new logo is awesome. I love, love, love the colors! I wish I lived closer because I’d totally be at this festival. October 3rd is my birthday so we’ll both be having fun!

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