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Do you have pet product location loyalty?

Do people who adopt a dog from a shelter or animal welfare organization have more loyalty to a brand than someone who perhaps adopts a dog (or cat) from a pet specialty retailer (i.e. PetSmart, Petco, etc.)? Interestingly, Pethealth Inc., a Canadian company that provides reports, software, and information to animal welfare organizations, did a survey in April of this year to … [Read more...]

Pet tube keeps dogs safe when traveling

The Memorial Day weekend is fast approaching and thus begins the unofficial "kick off to summer!" With millions of dog moms and dads expected to be taking to the highways of America, Canada, and well, everywhere over these next few months, one aspect comes to the forefront: pet travel safety. In their recent summer travel survey, reported that 47 percent of … [Read more...]

Is it good to be a dog mom?

Yes, it's good to be a dog mom (or dad)! This shirt stopped me in my tracks... totally loving it and a fave find for me this rainy Monday. Dog is Good is such a wonderful company, and I've been a fan of their products for many years of wags. On my "must get" list. Get the shirt here: Dog is Good Dog Mom Shirt *No financial gain here, just sharing for the sake of one dang cool … [Read more...]

Celebrate National Scoop the Poop Week With Dogs

The day after Earth Day April 22 starts a week everyone should give a crap about, doggone it, and that is "National Scoop the Poop Week." The Association of Professional Animal Waste Specialists, an organization of professional pooper-scoopers, founded the week in 2002 to educate pet owners on the importance of cleaning up after their dogs. The doggie doo-doo is big … [Read more...]

Your Dog’s Best Health: What to Expect from a Veterinarian

As a layperson and dog mom without any formal veterinary school training, much of what I’ve learned about dog health care has been reading, talking to those in the know, experiencing things first hand with my dogs, and finding books like the latest by Dr. Nancy Kay. “Visits to the vet will never be the same,” is the printed across the cover of Your Dog’s Best Health, and the … [Read more...]

New dog toys and fun items to hit the marketplace

Some more fun and news from Global Pet Expo to report to our fur-ends and fans. Dog toys are coming! What would an expo of dog products be without toys and some off-the-beaten path fun? Here are several of the products that caught our eye and made our tails wag during Global Pet Expo last week in Orlando, Florida. And if you missed it, we reviewed some of our top safety and … [Read more...]

Top Picks for Dog Safety and Travel from Global Pet Expo

Fidose of Reality recently visited Global Pet Expo in Orlando, Florida. Global is the pet industry's largest annual trade show and features over 800 companies from around the world. Held at the Orange County Convention Center, the floor space equates to about 16 (yes 16!) football fields. Our dog paws sure felt it after a day of cascading amongst the newest products on the … [Read more...]

Where to pee when you go: Dog bathroom tips while traveling

Dog travel. A topic that is a hot one here at Fidose of Reality, as we travel with our dogs and have done so for the past 18 years. We know that millions are also traveling with their dogs and not always by mode of car. How about some dog bathroom tips when traveling? A new app has been created (for free) to give people traveling with their pet a directory of animal relief … [Read more...]

Five last minute gift ideas for dog lovers

The dogs must be all set for the holidays now. Bone: check. New squeaky toy: Check. Stocking ready for Santa Paws: Check. Dog lovers, unite. Got some last minute items still to purchase for the dog lover in your life? How about a few feel-good items that will give any dog lover a big holiday warm fuzzy feeling: * Live Love Wag: How cute is that? The gal who does these … [Read more...]

Eight dog books to read, give as gifts, or both

A great stack of eight. Turn the Kindles off, power down the Ipad. Here are eight great page turners for some holiday thought and joy. Here are eight dog books we love: 1.Food Pets Die For: Shocking Facts About Pet Food,by Ann N. Martin. Changed the way I looked dog food, how I prepared it, and the horrors of what is legally allowed to be in it.   2. Oogy, The Dog … [Read more...]